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STEWARDSHIP AND SUSTAINABILITY

The trusted partner for responsible investors committed to driving meaningful change

Welcome to B.lief

Hello, I'm Juliana Barbosa.

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I founded B.lief with a passionate commitment to empowering responsible investors like you—helping you drive the change and create meaningful value through effective stewardship of your investments.

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Whether you’re a private or public market asset manager, an institutional investor, or a private investor and family office, I invite you to connect with me. Together, we can explore ways to enhance your investment stewardship approach or redefine your family’s wealth legacy for future generations.

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With over 20 years of diverse experience in the financial industry and a robust educational foundation, I am dedicated to being your trusted partner on this journey to becoming a more effective responsible investor steward.

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Let’s work together to make a positive impact.​​

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  • LinkedIn

"Investors play a vital role in addressing the global systemic challenges we currently face, especially in accelerating the needed transition towards a more sustainable world.
At the heart of our mission is the empowerment of investors to harness their potential for driving meaningful change."

Juliana Barbosa

Consultancy Services

Are you a responsible investor—either a public or private market asset manager or an asset owner—seeking to build or enhance your stewardship framework or activities? If you're encountering challenges on your stewardship journey, I would be pleased to be your trusted partner and support you. â€‹â€‹â€‹

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Are you a responsible private investor or family office aiming to better align your family wealth and legacy with positive impact while safeguarding intergenerational wealth? If you’re facing challenges unifying efforts amid the complexities of family wealth planning, I’d be honoured to support you, your family and your family office on this journey.

Two Dried Leaves

Educational Empowerment

I am committed to cultivating a robust culture of active stewardship, through knowledge sharing and engagement.

 

To that end, I assist asset managers, asset owners and family offices in understanding and preparing for emerging stewardship and responsible family wealth and legacy questions through practical and dedicated engaging training.

 

From leadership and employee awareness to strategy alignment, our workshops are designed to meet your unique needs, combining practical insights with a people-first approach.​​​ 

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I am also available to participate and collaborate as a subject matter expert in panels and events.

 

I’m eager to hear your specific concerns and requests regarding educational and awareness-building training.

"In a broader context, stewardship enhances overall financial market stability and economic growth, and, by focusing on long-term value creation, stewardship is directly linked to sustainable benefits for the economy, environment, and society."

ICGN Global Stewardship Principles, Preamble, The Purpose of Stewardship

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